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You are here: Home / SERP Ranking / Does your Website have Search Friendly URLs?

Posted on 06.29.09

Does your Website have Search Friendly URLs?

The URL is the file name for the web page and is displayed in the web browser window. This is an example from my website: https://be-found.net/seo-tools/, and https://be-found.net/search-marketing-expert/ . Those URLs would be considered search friendly.

These would be considered unfriendly URLs: http://www.stuffkidslike.com/cgi-bin/category.cgi?category=melissa__doug and http://www.etsy.com/view_listing.php?listing_id=25929346. The data after the domain name is called a query string., the string of information tacked onto the end of a URL after a question mark.

One of the basic best practices of SEO are search friendly URLs.

To be “search friendly” the URL should contain keywords for the page you are optimizing. Additionally you should hyphenate your keywords. A massage therapist site may have a page on neck massage. A good URL would be yourdomainname.com/massage/neck-massage.html,

Go to your website and see what your URLs are. If you don’t use keywords, it would be worth changing them and if you see query strings you most definitely want to implement a strategy to change those. Be-Found can help you if you don’t have someone on your team knowledgeable with URL rewrites. Call today for a site evaluation.

Categories:SERP Ranking

About Lou Anne McKeefery

Lou Anne provides Wordpress built web sites using her search marketing expertise to small and medium sized companies with www.Be-Found.net for a wide range of services from site design to site modifications needed to increase their website’s search rankings and traffic as well as implementing a solid web analytics system in order to accurately determine advertising ROI.

Lou Anne is active in the Wordpress community having founded the Bay Area Foothills Wordpress Meetup group and speaks for organizations interested in Wordpress and SEO related topics.

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