Does your Website have Search Friendly URLs?

The URL is the file name for the web page and is displayed in the web browser window. This is an example from my website: http://be-found.net/seo-tools/, and http://be-found.net/search-marketing-expert/ . Those URLs would be considered search friendly.

These would be considered unfriendly URLs: http://www.stuffkidslike.com/cgi-bin/category.cgi?category=melissa__doug and http://www.etsy.com/view_listing.php?listing_id=25929346. The data after the domain name is called a query string., the string of information tacked onto the end of a URL after a question mark.

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The Internet is Today’s Yellow Pages

Is Your Website on The Top of The Search List?

With more than 500 million people using search engines every day to locate a product or service, establishing a strong presence at the top of the search results is vital for any size business to succeed. The Internet is today’s Yellow Pages.

Think of the search engine as your best networking buddy. He remembers everyone he’s ever met and stores that information in the index, the index knows just who is the best one to satisfy your needs. So when you search for let’s say a massage therapist in Los Gatos, CA; the index is searched for the list of contacts and displays the best match for you. Your site needs to be indexed as the best match for the search in order to be at the top of the results page.

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Getting your website pages quickly indexed with the search engines

One of the lesser known features the search engines (SE) offer is webmaster tools for Google, MSN and Yahoo.  Webmaster tools provide you with statistics, diagnostics and management of the SE indexing of your website, including sitemap submission and reporting.

Webmasters can use the Sitemaps Submission feature to almost instantly place newly created pages on their site into the search index. This is a XML file that is uploaded to the SE webmaster tools as the new pages are added on your site. This can be a valuable service for any webmaster or marketer who wants to get their information on the web quickly.

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